A problem with ministerial blogging

Just been looking at David Miliband’s blog, where he defends his decision to make his blog a ‘ministerial’ site, and defends the high cost of setting it up – a stonking six grand.

I really don’t see it as a ‘scrounge off the taxpayer’; much of my professional life is ‘Ministerial’, paid for by the taxpayer, and part of that has to be about engaging with people, and this helps me do that.

In theory, I don’t really have a problem with spending a decent amount of money to customise a blog, to make sure it fits in with the ministerial webpage.  Image is all important in politics, and we (the blogging community) would have crucified the poor guy if he’d have turned up with a bog standard wordpress or movable type template.

But two related things I wonder about:

  • Ministers move from Ministry to Ministry quite a lot, at the whim of Prime Ministers.
  • It costs six thousand pounds to integrate a blog with a Ministry website.

So, just how many times will David Miliband’s blog consume six thousand pounds of taxpayers money over his political career?

2 thoughts on “A problem with ministerial blogging”

  1. I’d be a bit easier on him. The first of anything is expensive. I assume a lot of that cost is going to be choosing the blog software, checking it for security etc, having a techie play with it for a couple of days, making sure it can deal with the deluge of traffic on day 1, as it gets silly amounts of publicity.

    Yes, it is still expensive after that. But this £6000 will be rare in Westminster, in that it will bring some visible result.

  2. My problem isn’t so much with the cost of setting up his blog (of which only £200 went on blog software, the remaining money was spent on integrating it with the ministerial website).

    My concern is that his decision to integrate it so closely with the ministerial site means that, every time he changes job, he will have to spend the same amount of money again. Which displays a lack of foresight, and economic wisdom when spending (my) taxpayers money.

Comments are closed.